Close
Deus

In 2011, Poler Stuff's author, Benji Wagner, faced a dilemma. He loved the outdoor lifestyle and in his professional life he filmed promotional material for larger companies focusing on outdoor, camping and mountaneering. But he felt that his employers did not understand him or his friends' approach to outdoor attire and the associated equipment. Pictures of soulful, beautiful adventurers, who spied over epic mountain views, simply did not match Benji Wagner's more raw and urban approach to camping, hiking and traveling. Wagner believes that you don´t need waterproof spandex pants to be able to drink warm lumumbas by the campfire. So he and two partners created Poler Stuff, a camping and travel brand aimed at city-based adventurers. In short, Poler Outdoor Stuff is a brand created to merge the gap between fashion, action and traditional outdoor activities, as one must acknowledge that a modern active outdoor lifestyle includes both of them. Poler produces clothes and equipment for roamers and seekers, gear that is both fun and functional - and suitable for daily use in the city as well as your next trip in the wild. In Packyard we always have a wide selection of Polar Outdoor Stuff and we encourage you to swing by the store in Elmegade to get a closer look at the legendary The Napsack, The Classic Rolltop or the collaborations between Pendleton and Poler stuff - it will make your next camping trip, muic festival or surf trip to an even more enjoyable experience. #campvibes

Poler

Poler

Benji Wagner financed the start of Poler Outdoor Stuff himself and worked out of his home to produce the debut line of tents, T-shirts and sleeping bags. Fun products like "The Man Tent" promised plenty of space for session of yoga and have an eye shaped window aimed at the sky. "The Wunder Bundler" was a foldable thermal pad that could hold a six-pack cold or a burrito hot. "The Napsack", Poler's durable jacket bag (yes, a sleeping bag that can be changed into a nice warm jacket). The fun, functional approach to outdoor triggered became cult in their hometown Portland (Oregon, USA), and the popularity as well as the size of Poler Stuff´s collections grew big and strong.

Back to top